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I have a degree in Product Design. For the last 20 years and through my professional experiences in product development for industry and strategic planning for retail, I believe that the answers to the best experiences lie in a careful look at the different human expressions and behaviors, which instigates me to understand about people and different cultures as part of my life and work.

Post-graduated in Fashion Marketing & Communication from the Istituto Europeo di Design in São Paulo and graduated in Product Design from the Faculty of Fine Arts of São Paulo, she combines knowledge of industrial product development processes, strategic planning for retail and research of behavior and consumption to understand people, their contexts and needs in order to develop services that make more and more sense for contemporary demands.

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