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An agile CX-transformation at Adidas

by Anna-Louisa Peeters and Ben Reason

Many businesses aim to become agile and many more have a desire to be customer-centric. Both ambitions are challenging on their own, but tackling them with one integrated approach? That’s a tough nut to crack. Nevertheless, we’re doing it!

Ben Reason Founding Partner

I am a founding partner of Livework having set-up the company in 2001. My focus on keeping Livework at the forefront of service design practice and ensuring we continue to create value for our clients.

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