Insurance
In times of increasing ecological and economic volatility, uncertainty risks increase. When insurance companies try to understand and avoid these risks, they risk losing sight of customer needs and how these are changing. As a consequence business opportunities may be missed, people and businesses could be left uninsured, and the insurance industry may miss the opportunity to lead the sustainability transition.
Understanding your (future) customer needs
Livework helps Insurance organisations navigate the complexities that come with our volatile and uncertain future. We do this by understanding future customer and other stakeholder needs. We identify with you how they are linked to organisational ambitions to drive growth, achieve net-zero sustainable insurance objectives, innovate business models, and transform digitally. And we help you develop the capabilities to do this yourself. To continuously improve and innovate products, services, and experiences that deliver on growing customer expectations and also meet the needs of the business and its stakeholders.
By design
Livework combines the unique qualities of service design with the transformational power of service logic.Service design is a powerful way to approach complex challenges. Design brings empathy, creativity, collaboration, experimentation, and contextual insight to unlock these challenges.
Service orientation is a way to understand how your organisation relates to customers and the wider market ecosystem. It connects the silos of organisations in a shared view of how you are co-creating value.
A glimpse into some of our best work:
As a service designer and project lead with 20+ years of experience in creative industries, I contribute a great deal of expertise to client projects and to our team. In our projects I love to bridge the micro – people scale, and the macro – strategy scale of things, zooming in and out to focus on details and the bigger picture.
